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The three steps of starting a Cafe

The three steps of starting a Cafe

The first step is market research and preparation. 1. Understand the market.

2014-07-26
Coffee shop opening guide the design, location, service and marketing of cafes of different sizes are different.

Coffee shop opening guide the design, location, service and marketing of cafes of different sizes are different.

If you want to open a coffee shop, you don't know whether to open an independent coffee shop or join a chain, open a pure coffee shop, or run another one. This is the first choice you face at the beginning of your business. If the start-up capital is not considered, in terms of the gross profit margin, the profit of individual stores is similar to that of joining chain stores, because although the unit price is different, if the franchise fee and business area rent are considered at the same time.

2016-01-07
What do you care about first when you pool the money to open a coffee shop?

What do you care about first when you pool the money to open a coffee shop?

What do you care about first when you pool the money to open a coffee shop? When I attended a salon, I talked about a relatively painful case, but I thought about it, maybe I could share it, commemorating the first production after opening the column for half a year. A coffee shop with a lot of people in a third-tier city has an average capital of 2000 per capita. It has about 80 people, raising a total of 16w. surface

2015-08-28
Foreign coffee brand China

Foreign coffee brand China "enclosed land" Silicon Valley newcomers want to challenge Starbucks?

Compared with the global average growth rate of 2%, China's coffee consumption is growing in double digits, and the huge market prospect has attracted the covet of many foreign brands. According to local media in Shanghai, Wheelys, a coffee brand from Sweden with the Silicon Valley incubation label, has announced plans to expand in the domestic market and intends to set up an industrial fund to promote the development of city operators.

2016-10-14
How to choose a good coffee shop

How to choose a good coffee shop

When determining the store address, coffee shop operators must take into account the local flow of people, economic conditions, customer consumption characteristics, competition in the same industry, etc. 1. Regional characteristics (1) Regional planning. After a certain area is selected, first of all, it is necessary to know whether there are demolition and reconstruction projects in the planning of the area, as well as the location and commencement of these projects.

2014-09-27
Management and service management of cafes

Management and service management of cafes

First, determine the reasonable business hours according to the consumption habits of the region, the deployment of manpower, peak (trough) time, passenger flow, passenger volume and key business hours, turnover and time period and other factors to determine, be sure to do the overall grasp, and then after a period of operation, find out the most reasonable and suitable business time. So that manpower, wages, water and electricity will not be wasted.

2014-09-19
Marketing plan for the whole process of roasting coffee

Marketing plan for the whole process of roasting coffee

Abstract: Han Jiangmin Yunnan Shengbao Biotechnology Development Co., Ltd. Abstract: one of the three major drinks in the coffee world, a product of western culture, is indeed a household name in China, with a very far-reaching and special historical background and practical significance. Yunnan has a long history of growing coffee. Today, Yunnan accounts for more than 80% of the coffee grown in China. Two years of the company

2014-07-26
Chinese coffee chain joins to investigate the first generation of coffee chain brands

Chinese coffee chain joins to investigate the first generation of coffee chain brands

The earlier domestic coffee chain brands, which can also be called the first generation of coffee chain brands, were mainly joined by the Shangdao coffee chain created by Mr. Chen Wenmin, and later many coffee chain brands named after: * * Island. The main layout is more in the southern cities, characterized by: soft decoration environment, more middle-aged customers, the products mainly use Taiwanese style siphon pot to make coffee and Chinese and Western.

2015-08-13
Starbucks joining Starbucks Coffee franchise process how to join Starbucks Coffee

Starbucks joining Starbucks Coffee franchise process how to join Starbucks Coffee

Starbucks is optimistic about the great potential of the Chinese market and is determined to develop in China for a long time. Since entering China in 1998, Starbucks has opened more than 430 stores in Greater China, including Hong Kong, Taiwan and Macau, of which about 200 are in the mainland. In September 2005, the company invested 40 million yuan to set up the Starbucks China Education Program, which is specially used to improve the education status in China.

2016-03-17
Why did the follow-up report of

Why did the follow-up report of "Coffee accompany you" fall into the whirlpool of joining out of control?

Being publicly protested by franchisees, letting Korean brand coffee accompany you has become a hot topic during the May Day holiday. A total of 6 coffee shops in Chongqing accompany you to close, and coffee accompanies you to join the merchants to pull banners to protest. A reporter from the Beijing Business Daily visited a number of coffee stores in Beijing to accompany you, and the relevant person in charge of the northern region said that the northern region has not been affected, and the joining work of coffee with you is still in progress.

2015-05-06
The coffee shop is out of shape

The coffee shop is out of shape "pure" and full of "practical".

Two years ago, Starbucks opened five teahouses in the United States, full of confidence to make Americans fall in love with tea. However, a few days ago, Starbucks announced that it would close its four teahouses, Teavana Tea Bars, and keep only one in Seattle as a pilot. Although Starbucks teahouses, which sell coffee for a living, can no longer be opened, the cafes in Star City are in order to make full use of the operating space.

2016-01-29
How to open a successful cafe-dream, but also have a sense of direction

How to open a successful cafe-dream, but also have a sense of direction

Cafes have replaced fast food restaurants as the first place to party or kill time.

2015-11-04
Four factors for the success of running a coffee shop

Four factors for the success of running a coffee shop

Nowadays, more and more people like to drink coffee, which creates a broad market for opening coffee shops.

2015-12-01
Brief introduction of costa international coffee chain brand

Brief introduction of costa international coffee chain brand

The Costa brothers opened their first coffee shop in London in 1978. Since then, with the help of their family and friends, the Costa coffee store has expanded at a growth rate of opening two new stores a year. In 1988, the Costa brothers moved the roasting coffee bean factory to Old Paradise Street in Lambeth, London, and used it as a storage plant for roasters and green coffee beans (those waiting to be roasted.

2015-08-05
Senna left Bank Coffee has sharpened its swords for ten years to forge a new generation of leading coffee brands.

Senna left Bank Coffee has sharpened its swords for ten years to forge a new generation of leading coffee brands.

Mr. Wang Xinming, founder of Senna left Bank Coffee, said that the development and growth of coffee brands depends on their unique positioning, unique consumer experience and consumer loyalty.

2014-07-10
Counterattack of

Counterattack of "third": how does Pacific Coffee surpass Costa to become the second in the industry?

Core tip: who is the largest coffee chain in the Chinese market? There is no doubt that Starbucks should take the first place! Then who will take the second place? The latest record is that a guy called Pacific Coffee overtook Costa to become the second in the industry after Starbucks. Who is the largest coffee chain in the Chinese market? There is no doubt that Starbucks (feature Reading) is in the first place.

2015-12-07

"Coffee accompany you" now owes the franchisee 200 million yuan.

Chongqing Jiefang Road Cup Coffee with you the shop has closed. Photographer long Fan (1 / 1) invited coffee from Kim Soo-Hyun, who played by South Korean star du Minjun, to accompany you half a year ago. He also entered in the Chinese movie "Beauty Dew". However, Coffee Management Co., Ltd. (China), which is well versed in Chinese marketing and has a registered capital of 50 million yuan, currently owes

2015-05-21
Shangdao Coffee Xiamen closes two more stores, and the franchisee starts a new stove.

Shangdao Coffee Xiamen closes two more stores, and the franchisee starts a new stove.

Shangdao Coffee, which used to be a leader in the coffee market, also failed to stop the big waves in the market. In a few days, the two Shangdao Coffee houses located on Hubin South Road and Guogong Road in Xiamen will be officially transformed into Adu. After this change, the total number of Shangdao coffee stores in Xiamen will be reduced from more than 10 in its heyday to 6. At present, there are more than 2600 coffee shops in Xiamen, but only chain brands

2014-04-27
The number of Pacific Coffee stores nationwide has reached 16, which will focus on the second and third tier markets.

The number of Pacific Coffee stores nationwide has reached 16, which will focus on the second and third tier markets.

Pacific Coffee opened its Taigu store in Guangzhou yesterday, bringing the number of Pacific Coffee stores across the country to 16, but compared with the plan to open 50 stores in Beijing, Shanghai, Guangzhou and Shenzhen at the beginning of the year, Pacific Coffee's expansion task is not yet half complete. Tang Guojiang, CEO of Pacific Coffee, revealed in an interview with China Business Daily that no.

2014-04-27
What do you need to run a coffee shop? how to choose a coffee shop? how can I open a coffee shop?

What do you need to run a coffee shop? how to choose a coffee shop? how can I open a coffee shop?

How to choose the location of the cafe: we usually think that a place with a large flow of people is good, but this is not the case! A large flow of people is not necessarily your guests, coffee is not a necessity in China, what these people need more is food! And the rent in places with a large flow of people is often very expensive. Cafe site selection can directly give up the busy front-line facade with a large flow of people, and go directly to the second.

2016-03-26
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